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Have a great day Team Anderson!

Have a great day Team Anderson!

Have a great day Team Anderson!

Have a great day Team Anderson!

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Toyota Newsroom

Toyota Newsroom

Toyota Newsroom

Superconductor × Hydrogen Engine: A World-First Challenge at the Fuji 24 Hours

 

“Our journey toward the future, now in its 6th year, is just beginning.”

Morizo, also known as Chairman Akio Toyoda, delivered this message to his team before Round 3 of the Super Taikyu Fuji 24 Hours race.

In the sixth year of its hydrogen-engine challenge, the team introduced a racing world-first: a superconducting liquid hydrogen pump.

By taking advantage of liquid hydrogen's ultra-low temperature of -253°C, the conventional electric motor used to pump the fuel was replaced with a smaller, higher-performance superconducting motor.

Read more....

Ford Newsroom

Toyota Newsroom

Toyota Newsroom

Ford is No. 1 Mainstream Brand in J.D. Power Initial Quality Study for First Time Since 2010

 

Ford is the new gold standard for mass market new vehicle quality in America, ranking as the top mainstream brand in the closely watched JD Power 2026 U.S. Initial Quality Study (IQS) — an achievement 16 years in the making.

The company surpassed the industry’s traditional mass market leaders in IQS, climbing from No. 15 in 2023 to No. 1 among mainstream brands in the annual survey of new buyers.

Read more....

Honda Newsroom

Toyota Newsroom

Nissan Newsroom

Honda Tops All Brands with Five Vehicles in Top 10 of Cars.com 2026 American-Made Index

 

  • Commitment to U.S. production gives Honda half of the top 10 vehicles in 2026 index
  • Honda also has the most top 10 vehicles in 21-year history of the Cars.com American-Made Index
  • Alabama Auto Plant has made more top 10 vehicles in the history of the award than any other auto plant in America, including three Honda models in 2026 with Ridgeline, Odyssey and Passport
  • Honda Accord, America's best-selling car over the past 50 years and American-Made for more than 40 years, returns to the top 10 as the highest-ranking gas-powered car

Read more....

Nissan Newsroom

Chevrolet Newsroom

Nissan Newsroom

Nissan Rogue Ranked No. 1 in Compact SUV Segment in the JD Power 2026 U.S. Initial Quality Study

 

  • Rogue earns a JD Power Initial Quality Award for the first time, recognizing a high level of customer satisfaction and quality
  • Nissan ranked second among mass-market brands in the 2026 study
  • Smyrna Line 2 receives an Americas Bronze Plant Award

 The Nissan Rogue has been named the No. 1 Compact SUV for New-Vehicle Quality and Nissan has been named second among mass-market brands, in the JD Power 2026 U.S. Initial Quality Study℠ (IQS). 

Read more....

Chevrolet Newsroom

Chevrolet Newsroom

Chevrolet Newsroom

The “Heartbeat of America” returns, celebrating those who keep their communities moving

 

Chevrolet's iconic “Heartbeat of America” campaign has returned, and with it, a simple idea: America’s heartbeat is its people. Reintroduced in honor of the nation’s 250th anniversary, the campaign revives one of Chevrolet’s most recognizable themes from the Eighties and Nineties, this time with a modern sound from country rock band The Red Clay Strays.

As Steve Majoros, chief marketing officer of Global Chevrolet, said, “‘Heartbeat of America’ has always celebrated Chevrolet’s connection to the people and communities that shape this country. Chevy owners have always been the people who show up, the DIY-ers, the helpful neighbors – the true heartbeat in their communities. This campaign honors them.”

Watch video....

chrysler newsroom

Chevrolet Newsroom

Chevrolet Newsroom

Stellantis, Wayve and Uber Partner to Scale Robotaxis Globally

 

  • Stellantis, Wayve and Uber collaborate to develop and deploy L4 driverless mobility services
  • By combining Stellantis’ world-class vehicle L4-Ready Platforms, Wayve’s advanced AI Driver and Uber’s leading mobility network, the companies seek to accelerate the global rollout of robotaxi services
  • This strategic relationship builds on the companies’ existing collaborations together and reinforces a growing industry consensus that the most efficient way to scale autonomous mobility is through a powerful ecosystem

Read more....

Dodge newsroom

Dodge and Under Armour Unleash a High-octane Collection

 

  • The collaboration fuses classic Dodge muscle with modern performance innovation 

Dodge and Under Armour announce a bold new collaboration for those who move fast, hit hard and refuse to be outworked. Spanning apparel, footwear and accessories, the collection draws inspiration from the iconic Dodge Charger SRT Hellcat and Dodge Challenger SRT Demon — machines that roar with the same intensity athletes live by on and off the field. The result is classic Americana reimagined, where legacy horsepower meets next-generation performance. 

Read more....


Jeep newsroom

Jeep® Brand Teases Cherokee Trailhawk

 

Following the 2027 Jeep® Grand Cherokee Trailhawk and Overland this month, the Jeep brand is gearing up for more off-road capability with the Jeep Cherokee Trailhawk. The brand continues to listen to customers and return capability to the core of the brand's ethos. More information will come at a later date. 

Read more....

ram newsroom

Ram Announces Orders Now Open 

for 2027 Ram 1500 TRX SRT

 

  • Orders are now open for the 2027 Ram 1500 TRX SRT with a starting MSRP of $99,995 (plus $2,795 destination)
  • With 777 horsepower and 680 lb.-ft. of torque, Ram TRX offers more horsepower per dollar than any other premium full-size off-road truck
  • Fully equipped, luxury appointments include hand-wrapped leather interior surfaces, real carbon-fiber trim, heated, ventilated and massaging front seats, class-exclusive dual wireless charging pads and a 19-speaker Harman Kardon premium audio system
  • A limited-run Bloodshot Night Edition package is available for $9,995 and adds a hand-painted Blacktop upper with Flame Red hood stripe, unique exterior splash graphics, red interior accents and beadlock-capable wheels

Read more....

Powersports Newsroom

American Honda Remembers Ray Blank’s Industry-Shaping Leadership

 

  • Former Senior Vice President served the company for nearly 30 years.
  • Blank guided Honda and the powersports industry during an era of growth.

American Honda is deeply saddened to mark the passing of former Motorcycle Division Senior Vice President Ray Blank earlier this week. Blank leaves behind a remarkable legacy, having helped guide Honda and influence the powersports industry for nearly three decades before his retirement in 2012. His tenure included multiple influential leadership roles during a period of significant growth for the motorcycle business.

Read more....

Powersports Business

Dealer, Industry and Product News....

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Industry news....

market watch

National-state-Industry-Financial News

National Camera Day

National Camera Day on June 29th recognizes the camera as one of the most groundbreaking inventions in human history, celebrating its evolution from early scientific experiments to modern digital devices. The origins of National Camera Day are tied to the development of photography itself. Early concepts began with the camera obscura, a darkened room or box with a small hole that projected an inverted image, studied by scholars like Ibn al-Haytham in the 11th century. The first permanent photograph was captured in 1826 by Joseph Nicéphore Niépce using heliography, followed by Louis Daguerre, who refined the daguerreotype process for clearer images. George Eastman later popularized photography with the Kodak roll-film camera, making it accessible to the general public. Modern digital photography was pioneered by Steve Sasson at Kodak in 1975, leading to the high-resolution cameras we carry today. National Camera Day celebrates both the technological innovation and artistic expression enabled by cameras. It highlights how photography preserves memories, tells stories, and allows people to document life in ways that were once impossible. 

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